Tuesday, June 22, 2004

The Best Commercials.

The Association of Independent Commercial Producers (AICP) recently announced the 2004 Honorees in television commercials. The awards are very similar to the Oscars with categories in Cinematography, visual effects, animation, sound design, etc.., with a couple of unique ones like graphics, low budget, student commerical, and ad campaign. You can check the Awards Show website to check out the winners in each of the categories. I'm sure you'll recognize most of them. There are some amazing creations and a few commercials that make you go, "Huh?" My favorites are "Girlfriend" (Best Talent), "Tractor Beam" (Best Visual Effects), and "Wingman" (Original Music). I am surprised that the HP ads for their digital cameras weren't in there. Great graphics and visual style! Unfortunately, you can't watch them here, but they are taking the winners on tour at museums around the country.

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